Point in Time Surveys - Complete Guide

What is a Point in Time Survey?

A Point in Time survey is designed for surveys that launch on a specific date and run for a defined period. All participants receive the survey invitation at the same time, making it ideal for:

  • Annual or quarterly engagement surveys

  • Pulse surveys

  • Event-specific feedback (e.g., post-conference survey)

  • Project-specific surveys with fixed timelines

Key characteristic: Everyone starts at the same time on a scheduled date.

Setting Up Your Email Campaign

Step 1: Schedule Your Initial Invite

The initial invite is the first email your participants will receive with the link to your survey.

To schedule your invite:

  1. Click the Schedule button on the Initial Invite card

  2. Select your desired date and time

  3. Important: Time is displayed and entered in UTC timezone

Understanding UTC Timezone

Times are shown in UTC (Coordinated Universal Time). If you're in:

  • Eastern Time (EST): Add 5 hours to your local time (or 4 hours during EDT)

  • Pacific Time (PST): Add 8 hours to your local time (or 7 hours during PDT)

Example: To send at 9:00 AM EST, schedule for 2:00 PM UTC

What you'll see:

  • The scheduled date and time appears on the Initial Invite card

  • The "Queued" count shows how many participants will receive this email

  • Once sent, the "Sent" count shows how many participants received it

📌 Important: The initial invite cannot be deleted. It's the foundation of your email campaign.

Step 2: Upload Your Participants

Best Practice - Upload Before Invite Sends:

If you upload participants BEFORE the scheduled invite time:

  • They're automatically added to the queue

  • They'll receive the invite at the scheduled time

  • No additional action needed

If You Upload After Invite Already Sent:

If you upload participants AFTER the invite has already been sent:

  • They will NOT automatically receive the invite

  • You must click Send Now on the Initial Invite card to send it to them immediately

  • This ensures new participants don't miss the survey

Invalid Emails:

  • If a participant's email is already in the invalid email list, they're automatically moved to the bounce list

  • You'll see them in the bounced count, not the queued or sent count

Step 3: Schedule Your Reminders

Reminders encourage participants who haven't completed the survey to do so. You can add as many reminders as you need.

Key Rules:

  • ✅ You can only schedule reminders AFTER the initial invite is scheduled

  • ✅ Each reminder must be scheduled AFTER the previous email

  • ✅ You can create unlimited reminders

To add a reminder:

  1. Click Add Reminder button

  2. Click Schedule on the new reminder card

  3. Select a date and time (must be after the previous email)

Scheduling Order Example:

Unscheduled Reminders:

  • You can create a reminder without scheduling it immediately

  • Unscheduled reminders show "Not Scheduled" on the card

  • You must schedule them before the previous email sends

Reordering Reminders

You can drag and drop reminders to change their order, but there are important rules:

What You CAN Do:

  • ✅ Reorder unscheduled reminders freely

  • ✅ Drag a scheduled reminder before another scheduled reminder (this removes the schedule - you'll need to reschedule it)

What You CANNOT Do:

  • ❌ Drag a reminder before one that has already been sent

  • ❌ Schedule a reminder before the previous reminder is scheduled

  • ❌ Move sent reminders at all

⚠️ Why these restrictions? Once an email is sent, its position in the sequence is locked to maintain consistency for participants who already received it.

Deleting Reminders

You can delete:

  • ✅ Unscheduled reminders (anytime)

  • ✅ Scheduled reminders that haven't been sent yet

You CANNOT delete:

  • ❌ Reminders that have already been sent

Step 4: (Optional) Add a Thank You Email

Thank you emails are sent automatically when a participant completes the survey.

How it works:

  • Not scheduled to a specific time

  • Sends immediately upon survey completion

  • Always appears as the last email in your sequence

  • Shows the count of completed surveys on the card

Special properties:

  • Cannot be dragged or reordered (always last)

  • Can be deleted at any time, even after it's been sent to some participants

  • There is no "Send Now" option (it only sends on completion)

Managing Active Campaigns

Using the Send Now Button

What Send Now Does:

  • Immediately sends the email for that specific card to all queued participants

  • Only affects that one email - doesn't change any schedules or timings for other emails

When to Use Send Now:

For Initial Invite:

  • You added participants after the invite already sent

  • You want to send immediately instead of waiting for scheduled time

For Reminders:

  • You want to send a reminder earlier than scheduled

  • You added participants and want to ensure they receive upcoming reminders

What Send Now Doesn't Affect:

  • Scheduled times for other reminders remain unchanged

  • Participants who already received the email don't get it again

  • Future reminder schedules stay the same

Adding Participants Mid-Campaign

Scenario 1: Before Initial Invite Sends

  • Add participants anytime before the scheduled invite time

  • They're automatically added to the queue

  • They'll receive the invite at the scheduled time

Scenario 2: After Initial Invite Has Sent

  • Add the new participants to your list

  • Click Send Now on the Initial Invite card

  • New participants receive the invite immediately

  • They'll then receive future reminders according to your schedule

💡 Pro Tip: If you know you'll be adding participants after launch, consider scheduling your first reminder a few days after the invite to give yourself time to add everyone.

Removing Participants

When you remove a participant from your list:

What happens:

  • ✅ Removed from all future email sends

  • ✅ Removed from queued counts on all email cards

  • ✅ Removed from sent counts and statistics

  • ❌ NOT removed from the invalid email list

Effect:

  • It's as if they were never added to the campaign

  • They won't receive any future emails

  • Historical logs may still show they received previous emails

Resending the Invite

From the Participants page, you can resend the initial invite to individual participants.

What happens when you resend:

  • The participant receives the initial invite email immediately

  • Works even if they already received it before

  • Works even if the invite is currently queued for them

  • They'll appear multiple times in the detailed send log

Where you'll see this reflected:

  • Email card shows count of participants who received the email (unique count)

  • Stats/log page shows every individual time an email was sent (includes duplicates)

When to use this:

  • Participant says they didn't receive the original invite

  • Participant deleted the email and needs another copy

  • Participant's email was fixed after bouncing

Understanding Email Card Information

Each email card shows important information:

Status Indicators

Scheduled Time:

  • Displays when the email will automatically send

  • Shown in UTC timezone

  • Only visible on scheduled emails

Queued Count:

  • Number of participants who will receive this email

  • Updates as you add/remove participants

  • Only counts participants who haven't received it yet

Sent Count:

  • Number of participants who have already received this email

  • Updates immediately after sending

  • Shows in the email history/logs

People Icons:

  • Red icon with number = queued to send

  • Green icon with number = already sent

Email States

Not Scheduled:

  • Email exists but doesn't have a scheduled time

  • Shows on reminder cards before you schedule them

  • Must schedule before the previous email sends

Scheduled:

  • Email has a set date and time

  • Will send automatically at that time

  • Can be changed before it sends

Sent:

  • Email has been sent to participants

  • Shows sent count

  • Cannot be rescheduled or moved

  • Still appears in sequence for reference

Stats and Reporting

Viewing Send History

Email Card Level:

  • Shows high-level counts (queued vs sent)

  • Quick status check

  • Visible on the Schedule Survey page

Stats Tab:

  • Detailed send logs for each email

  • Shows every time an email was sent (including resends)

  • Participant-level detail

  • Timestamps for each send

Understanding Counts

Why might counts not match?

Resent emails:

  • A participant who was resent the invite appears once in the card count but multiple times in detailed logs

Removed participants:

  • Removed from all counts as if they never existed

  • May still appear in old logs if they received emails before removal

Invalid emails:

  • Moved to bounce list immediately

  • Not included in queued or sent counts

Troubleshooting Common Issues

"Why can't I schedule my reminder?"

Likely reasons:

  1. The initial invite isn't scheduled yet → Schedule the invite first

  2. You're trying to schedule before the previous reminder → Check the schedule of the reminder above

  3. The previous reminder isn't scheduled yet → Schedule reminders in order

"I added participants but they didn't get the invite"

Check if:

  • The invite already sent before you added them → Click "Send Now" to send it immediately

  • Their emails are in the invalid list → Check the bounce list

"I need to change my reminder schedule but the button is grayed out"

This means:

  • The reminder has already been sent to at least one participant

  • You can no longer change the scheduled time

  • You can still delete the reminder if needed

"Why did the reminder lose its schedule when I moved it?"

This happens when:

  • You dragged a scheduled reminder before another scheduled reminder

  • The system removes the schedule to prevent timing conflicts

  • Simply reschedule the reminder in its new position

Frequently Asked Questions

Can I change the initial invite time after scheduling it?

Yes, as long as it hasn't been sent yet. Click the scheduled time and select a new date/time. Once it's sent, you cannot reschedule it.

What if I realize I made a mistake in the email after sending it?

You cannot unsend emails, but you can:

  • Edit the remaining unsent emails (reminders)

  • Use "Send Now" to send a corrected version as a new reminder

  • Contact participants directly if the error is critical

Can I pause my campaign mid-way?

There's no "pause" button, but you can:

  • Remove scheduled times from future reminders (they won't send until you reschedule)

  • Delete future reminders if needed

  • The thank you email will still send on completion

How do I know if a participant received the email?

Check the Stats tab for detailed send logs. You'll see:

  • Which emails were sent to which participants

  • Timestamps for each send

  • Bounce information for failed sends

What happens if someone completes the survey before receiving a reminder?

  • They receive the thank you email immediately upon completion

  • They're automatically removed from the queue for future reminders

  • They won't receive any more reminder emails

Can I send the same survey to different groups at different times?

For Point in Time surveys, all participants follow the same schedule. If you need different groups at different times, consider:

  • Creating separate survey instances for each group

  • Using Lifecycle surveys if participants naturally join at different times

What's the difference between "Send Now" and "Resend Invite"?

Send Now (on email cards):

  • Sends to everyone currently queued for that specific email

  • Available on invite and reminder cards

Resend Invite (on Participants page):

  • Only sends the initial invite email

  • Targets a specific participant

  • Used for individual resend requests

Last updated

Was this helpful?