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# How do we measure the effect of engagement on productivity?
Employees who indicated that their organizations were one of the best performers reported double the level of engagement compared to employees who reported average organizational performance. 53% of those who saw their organizations as top performers were highly engaged while only 8% of those who reported their organizations as under-performing were engaged.
It is important that the organization find ways to clearly communicate successes that demonstrate how the organization is performing, and especially to find ways to socialize stories of superior performance. Clear, well-planned, high-impact messages can help employees not only see the connection between their work and these successes, but also understand how they support overall organizational performance, which ties directly to engagement levels.
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