Shouldn’t we focus on areas with low scores?
Not necessarily. It is important to remain focused on what drives engagement. Engagement is what motivates your employees to be their best. It could be that one area of the organization, for example, Work/Life Balance, scores very low within the organization. If that area is not found to have a strong statistical relationship to Engagement, it would mean that any investment of time and resources to improve that area will not have an impact on Engagement.
It is human nature to want to invest in the areas that score the lowest; however, if the focus is on improving engagement, the focus should remain on those areas that affect engagement. Investing in areas where the scores are low, but have shown to statistically not have a strong relationship with engagement, would likely result in seeing an increase in those scores rise, and perhaps some internal complaining about that area would stop; however, you would not see the organization’s engagement scores improve.
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